Great piece on when it’s right to stay small, grow slow, and focus on doing something useful for your customers.
“You don’t have to be Apple, or Amazon, you don’t have to be a wildly-growing company,” Fried told Inc. Editor Jim Ledbetter and the audience at the magazine’s 17th annual GrowCo event in Nashville, Tennessee. “You can be a really great company building something useful for your customers and treating them well, treating your employees well, and making a great living,” he said. “You don’t have to shoot for the stars all the time–it’s a cruel joke on the entrepreneurial community.”
Check out the full story in Inc.